SMART JOURNAL OF BUSINESS MANAGEMENT STUDIES VOL. 13 NO. 2 PAPER 3
DOI : 10.5958/2321-2012.2017.00011.2
MODELLING LINKAGES OF LOGISTICS PERFORMANCE IN THE SUPPLY CHAIN - A STUDY OF THE INDIAN TEXTILE INDUSTRY
 
Siddhartha Rajagopal*, Bala Krishnamoorthy**, and Khanapuri , V. B***
*    PhD Scholar, School of Business Management, NMIMS University, Mumbai
**    Professor, School of Business Management, NMIMS University, Mumbai
***    Associate Professor, N I T I E, Mumbai
 
Few attempts have been made, to measure logistics effectiveness, in the supply chain of manufacturing industries. In order to fill the void, the present paper proposes to conceptualize the role of logistics effectiveness, as a dimension of logistic performance, in the supply chain of the textile industry. A conceptual research model, determining linkages, amongst logistic effectiveness as a dimension of logistics performance and competitive capability and organizational performance, is proposed in the study. A structured questionnaire was administered to 113 respondents, from 65 Home Textiles enterprises, located across the country. Structural Equation Modelling (SEM) technique was used, to examine the relationships among the variables considered in the study. The paper presents a hypothesized model, proposing linkages of logistics effectiveness with competitive capability, leading to enhanced organizational performance. The study found that performance in enterprises can be enhanced, with the introduction of other explanatory variables like competitive capabilities.
 
KEYWORDS: Logistics Performance, Textile Industry, Competitive Capabilities, Organizational Performance JEL CLASSIFICATIONS: M2, M20, M29 FULL TEXT